SEMrush vs Ahrefs: A Hilarious Comparison of SEO Tools
As a marketer or website owner, you are aware of the importance of SEO in driving organic traffic to your website. And, let's face it; SEO is not easy. It takes a lot of time and effort to manage SEO correctly. Fortunately, we have cloud-based SEO tools to simplify the process. However, choosing between the many SEO tools available can be overwhelming. That’s why we have written this blog post to compare SEMrush and Ahrefs, two of the most popular SEO tools on the market.
What Are SEMrush and Ahrefs?
Both SEMrush and Ahrefs are cloud-based SEO tools that allow marketers to analyze and optimize their website for search engines. These tools help to identify areas to improve to gain more traffic and a better search engine ranking.
Features Comparison
Let’s compare the features of SEMrush and Ahrefs to determine which one is the best for SEO analysis.
Domain Analysis
Domain analysis is a crucial feature to evaluate your website’s overall performance. SEMrush is good at providing website traffic metrics and organic search traffic keywords. However, Ahrefs’ site explorer is much more detailed, giving you much more insight into the site architecture. When it comes to analysis of referring domains, Ahrefs takes the lead, with its index being larger.
Keyword Research
Keyword research is a cornerstone of SEO, a process of analyzing popular words and phrases people enter into search engines. SEMrush and Ahrefs have powerful keyword research tools. SEMrush’s Keyword Magic tool offers plenty of filters and options to find relevant keywords, whereas Ahrefs’ Keyword Explorer is fantastic for its analysis of potential organic traffic.
Backlink Analysis
Backlinks, external links that point to your website, are important ranking factors that can improve a website's reputation and visibility. Ahrefs’ backlink analysis is rich in features and regularly updated, with an index size that's unmatched by SEMrush. This means Ahrefs can provide more comprehensive link profiles, like link attributes and new and lost link data.
Technical SEO Health
Both SEMrush and Ahrefs offer technical SEO health checks, but SEMrush does it better. Its Site Audit feature helps monitor hundreds of technical SEO health criteria and provides a detailed report, while Ahrefs Site Audit feature is less detailed with fewer reports available.
Price Comparison
Pricing is an essential aspect when considering cloud-based SEO tools. SEMrush has a lower price point, with its basic plan starting at $99.95/month, whereas Ahrefs starting at $139/month. However, SEMrush has a limit of users per subscription, and if you have more than two users accessing the plan, the price will increase. Ahrefs' standard plan can provide various users with access with no added price.
The Verdict
SEMrush and Ahrefs are great SEO tools with their unique features, and choosing between the two can be a tough decision. However, considering the analysis, data, and pricing, Ahrefs is a more comprehensive tool for SEO when it comes to link data and user access. But for technical SEO health checks, SEMrush is superior.